Types, benefits, possible pitfalls and real-life set-up examples

When you are just starting out with email marketing, your focus is most likely on collecting as many new subscribers as possible. But as your customer list starts to grow, you’ll see that it becomes harder every day to meet the needs of all your recipients at once.


Why this article


Michelle Dassen

Business & Product lead @flexmail_be | Guest blogger & Speaker | Dog lover | Mom | Digital, copywriting, UX, books, email and food.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store